A Coming of Age for Pension Communication Champions
If ever there was a stream of communication that was bound with stereotypes of being dull, boring and painful then pension communications wins the gold, silver and bronze. Hardly an area of innovation, development and progression hey?
Well that maybe the common perception except for a small of group of communication agencies who jostle to deliver engaging pension and employee benefit communications to the employees of blue chip firms targeting specific audience demographics with bespoke printed and digital communications. Developing intuitive modellers, games, videos, interactive websites and beautiful print, one consultancy is not only already far ahead of the competition but yesterday turned up to the party with the greatest coming of age that we've seen in recent years.
AHC, the market leaders in pension communications in the UK, Australia and USA turned 18 yesterday, and with their coming of age they released a new brand and website that shows why they are the best in the business when it comes to this niche market.
What is so exciting about this switch is that the development is so dramatic and also so well thought through. The new logo stands out wonderfully in this digital savvy age and makes others in the sector appear well behind the curve in terms of design.
The website, with it's background video, is state of the art and shows why firms such as Barclays, ASDA, LV= and Vodafone use AHC for their benefit communications. Clear messaging, service options and case studies enable pension managers to clearly understand why AHC are the go-to communications consultancy. In this digital age people expect great communications and this new website from AHC clearly demonstrates to corporate managers that AHC has the capability to produce extremely engaging, outcomes focused communications.
Look at these before and after shots, and visit the AHC website to experience the real impact:
Visit www.ahc.com, enjoy the backing video behind the copy, colour changing lizards (you'll see) and a scroll based website that is wonderful to use. Happy Birthday AHC, we hope you'll be explaining individuals pensions benefits to them for many more years to come!